Describe your business
Describe the problem, first customer, and claims behind your raise. Keep your decision question editable and unknowns visible.
Turn the claims behind your raise into a case you can question. See the weak assumptions, inspect the evidence, and know what to test next.
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Clear reasoning. Visible unknowns. One useful next move.
The case needs evidence that studio owners will pay to solve this problem.
You should be able to follow the reasoning, correct the starting assumptions, and decide what happens next.
Describe the problem, first customer, and claims behind your raise. Keep your decision question editable and unknowns visible.
When assessment access is available, review a recommendation with its sources, assumptions and evidence gaps.
Decide what to pursue, pause, or test next. Export the reasoning and revise the case when evidence changes.
A recommendation is a starting point for judgment. The useful work is understanding what supports it and what still needs a real-world test.
Read the example assessmentA business-direction recommendation, its strongest reasons, and the uncertainty that matters most.
Sources and limitations you can inspect, with founder statements and assumptions clearly labeled.
Visible inputs, sensible scenarios, and a clear explanation when there is not enough information.
A small number of validation actions that could change the decision.
The planned $149 Idea Check helps you decide what to validate next. It includes the recommendation, research, economics and proposed tests. Public checkout is not open.
Pre-seed founders preparing a raise who need to examine the claims behind their business case. Start with the problem, first customer, current evidence, and what you need to decide before investor conversations.
No. The assessment examines the business case and what to validate next. A go, hold, or no-go concerns the business direction; it is not investor approval or a funding prediction. Pitch-deck production, investor introductions, and fundraising execution are outside the first assessment.
Explore the illustrative assessment and draft or download your own brief without an account. Public assessments and checkout are not open yet. If you have an invitation, sign in to check your access. Saving a brief depends on account-service availability.
No. A brief records your stated inputs. Research is a separate authorized operation. Before it starts, you should see the scope, access conditions, and any allowance or price.
That can be a useful result. An assessment should explain why, what remains uncertain, and what evidence would change the decision. You do not need to generate a launch plan to finish an assessment.
Start with a few honest paragraphs about your business and the decision ahead of your raise.
Prepare your brief